Shun Tak Group has long been committed to nurturing future business leaders and empowering youth development. This year, the Group once again joined hands with the Hong Kong General Chamber of Commerce (HKGCC) to support the 7th “Business Case Competition.” The competition aims to facilitate exchanges between students and industry professionals, encouraging participants to apply academic knowledge to tackle contemporary business challenges. As a corporate sponsor, we provided a real business case titled “From Vision to Icon: Inspiring a New Era of Adventure ahead of the Ocean Park Adventure Zone Launch,” inviting students to craft marketing strategies for the Group’s upcoming new tourism landmark – the Ocean Park Adventure Zone. The competition set a record high in participation, attracting about 250 teams comprising approximately 830 students from tertiary institutions across Hong Kong. We received 89 submissions, from which five teams were selected to receive mentorship, and three teams advanced to compete in the grand final held on 20 March 2026.

Following rigorous evaluation, Team The Rams from the University of Hong Kong emerged as champion. The three finalist teams impressed the judging panel with their outstanding creativity, in-depth insights and compelling presentations. The Group looks forward to further in-depth exchanges with all three top teams.

We extend our warmest congratulations to all participating students for their dedication and efforts. Every entry demonstrates the outstanding potential of Hong Kong’s youth to tackle real business challenges and become future industry leaders.  The Group sincerely thanks the HKGCC for hosting this meaningful event. Moving forward, we will keep partnering with various stakeholders to create more development opportunities for the younger generation and foster Communal Connectivity.